Like many business the COVID-19 has hit hard, while the wide format/signage part of the business produced high numbers of posters and banners in direct response to the coronavirus, other projects were put on hold or cancelled due to the lockdowns.
Businesses have found a need to promote their products and service more now then ever before in order to recover quicker and survive the pandemic. With cash flow becoming tighter and sales requiring more effort to close deals, a need to spend within a limited budget is probably the biggest change we have noticed. Businesses are looking to rebrand or review their marketing strategies in order to stand out from their competitiors and be the first to get to the sale.
As we prepare more packages for organisations to meet these demands of this new market place and stay ahead of their competitors, we wanted to ask you how has this pandemic effected your business?